Brand Recognition is the Art of Repetition

Marketers have a tough job. There is only so much attention span the average consumer will dedicate to listening to your message. To complicate matters, many of your competitors are saying the exact same thing. Some of the more effective marketing strategies take advantage of human psychologies in subtle, yet powerful ways. Using a system of repetition to reinforce a positive image of your products and services increases the likelihood that consumers will choose to spend their money with your company. It’s not as easy as it sounds. Saying the same thing over and over again can gets tedious, and when your audience starts to tune you out, you are in trouble. Every marketer fears becoming redundant, but the truth is that brand recognition is the most powerful tool available to drive long term sales. It takes some skill to get inside of your customer’s heads and stay there without wearing out your welcome. Fortunately there are a number of established methods and useful techniques that can help create the positive brand recognition you need. You need to understand how to use these subtle marketing tools and build your customer’s confidence in your products over time. When you control perceptions, you can be certain that your share of the market will be robust and stable. To find out more about the importance of brand recognition and some of the more effective methods, read through the infographic below:
Click here for the full-sized image.
Enjoyed this infographic? Read more promotional marketing tips from HALO.

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Choosing the Right Keywords

You might think that publishing an article in the World Wide Web is just like submitting a thesis, or essay to your professor. If you think like this, then you are absolutely wrong. When you publish an article online, you are submitting it to the world and not to a one person only. The only difference of the two is that, on the essay, there is merely one person who could read and rate your work, and that is your professor. On the other hand, publishing an article to the WWW, it's Mr. G.'s judgement (or Google). If Mr. G. likes the performance of your blog, he then gives you a good grade or rate which is what is called, Page Rank.

So, the question is, how would you create a good article, and how would you get a lot of readers without inviting them personally? First and foremost, it must be fresh content which coincide with a fresh news (like what's new, what's the latest)! Okay apart from that, I will share to you the very simple technique which I have learned from a friend which I believe (it's a good advise and I think I gonna do it then, if remembered). :-) :-D, though I don't really exercise such in my blog. I just blog whatever I love to, as long as it coincides with what the blog is all about.

Alright, it's what she said. When you compose for an article, the title of your article must include a keyword. This keyword should be mentioned, three times or less than, in your article. Mentioning this for more than three times, the spider web that crawled to our blog might consider your keyword as invalid. As a result, when the surfer searches on the net typing your keyword, the search engine couldn't find your article, or if it does, it would land on the last page of search engine like Google. So, avoid mentioning it for more than three times.

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Having A Split Screen Made Easy

Many times you see a video which shows two phases at the same time. Ever wondered how it is done? It’s done with the help of a tool called the split screen. Although the name sounds complex, the process of doing it is way easier than you expect. Having the split screen is made easier by Movavi who have produced for you the best video editor ever. Safe and easy this is the editor you dreamed of having.

So if you have some videos and you want to add a touch of drama to it, use the split screen tool by following the instructions mentioned below:

 First, download and install the Movavi editor from http://www.movavi.com/support/how-to/how-to-make-a-split-screen-video.html and run the program. The program opens all by itself once its setup is done.

Now, click on the “Add Media File” option and select all the videos you want to add to have the split screen. Click on ok or you could drag the video to the timeline area. The timeline area has a few options for audio, video and subtitles. Choose the video tracks as per your requirements and as many times as you want.

Next, choose the appearance of the screen you want by clicking on the effects panel and selecting the split option from the transformation option. There are more than two effects by which you can split the screen. There are four types of spits and each of them corresponds to a typical effect group. Choose the effect that you think best suits your split screen. You can split the screen in four quadrants, in half or in thirds. Vertically or horizontally is your decision.

Then you might want to crop or trim the video to make the parts that you want to show visible and for this you will have to crop the video. To crop drag the mouse over the video and select the area. It will be shown in dotted lines. Now hit on “Apply”. After this select the next video by choosing it from the timeline. Do the same things to this video too. Repeat the process if you have more videos in your timeline.

Well now, almost all your work is done and you can add other things like audio, images, animation, titles, etc. Now save the movie you made by selecting the “Save Movie” option. Dazzle your audience with your creativity.

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Are you a Techie?

There are people who are tech [y] [ie] and there are also those who are not tech [y] [ie]. If I am the one whom you will ask, nope, I am not that techie. I may know some stuffs but not all. I got it through experience and I also study. Truth to be told, technology is running fast paced. We have to keep up in order to level-up or at least we know the basic thing. Ignorance is a cruel word so we strive hard to get rid of it. You know.

If there are technology jobs to be done in my websites, I try to solve it on my own. However, if time is running out, I just pay someone to do it, the quickest and easiest option. There are many advantages if you are a techie (technologically knowledgeable) person. You can work at your own pace, with your own style and it seems that working your ideas is never ending. I admire people who can just tweak and edit the design of their websites given any time. Maybe one day, I will also try to explore that area. I know there is no time in trying and time is gold, so let's see how far can we go, isn't it? We must learn how to use time management. Good luck to us. Ooh time! :-)

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